How To Choose An Online Course Topic: Step-By-Step Guide

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Follow this step-by-step guide to learn the process of choosing an online course topic in CreativeMindClass, a free tool used by top creators.

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How to choose an online course topic in 4 easy steps

Figure out what and who you'll teach.

When a new online course kicks off, your starting point is often just a rough concept or idea. So how do you transform this idea into something bigger? A carefully thought course topic will set you up for success.

Choosing the course topic is an essential step in creating the right course for the right people. You have your passion; knowledge, skills, and experience that your audience is willing to pay for. It's time to look at it closer and put it in words.

In this guide, you'll learn the pragmatic approach to choosing a topic for a course that you'll love to create and your audience will love to buy.

1. Brainstorm what you want to teach

Begin with a central topic. What are you passionate about? What do you enjoy about it? What is the key message or idea you want to communicate through your course? What do others come to you for advice about? What do you want to know more about? This is your starting point. It might be just a rough idea at the moment or something you want to explore, but this brainstorm will help you see how far you can take it.

Now it's time to get creative. Don't worry about evaluating your ideas yet; that will come later. Just come up with as many ideas as you can and write them down. Sometimes it helps to communicate your idea with an image or a video reference.

Lastly, choose the idea feel you most excited about, and put the other ones aside for future reference. You can always return to them later.

Make a note of the most promising course topic idea. Usually, it's the one that makes you most excited.

How to do it in CreativeMindClass

Create a new class for your course topic.
Make a note in CLASS DESCRIPTION that describes your course topic in 1 to 2 sentences to get started.

PRO TIP: Teach what you know, love, and what people want to learn. This way, you'll have a bunch of course topics you could start putting together today.

2. Name your course

Want to make your course memorable? Start with a great name. A clear, catchy, and benefit-focused title helps people to make the decision you want. It draws the attention and prompts them to say, "Yes, I'm ready to buy it!".

We recommend going clear over clever. Also, use powerful words to trigger emotions and the reaction that will make them read, click and buy.

online course topic guide step 2: Name your course

How to do it in CreativeMindClass

Type CLASS TITLE to name your course.

3. Craft an offer

An irresistible offer converts window shoppers into buyers. What is your promise? What will people learn from you? Who is most likely going to attend this class? What specific problems do you solve?

Remember to be clear about the value you offer and include a strong call to action.

online course topic guide step 3: Craft an offer

How to do it in CreativeMindClass

Type CLASS DESCRIPTION to communicate your offer.

4. Evaluate your ideas

Now that you have your ideas on the table, it's time for evaluation. Run through your topic ideas again. Do online research if it is in demand. Are there any competitors offering similar courses? Can you find any books on the topic on Amazon? If you are into SEO, check the ranking potential, and if the keywords you want to use have some traffic.

You can also ask people if they like it and explain why. Be prepared to welcome suggestions and make improvements. As you work on the offer, it's important to find someone motivated enough to pay money to learn about it.

And you're done!

Now that your course topic is complete, you have a powerful and realistic offer for your online course. Remember, you can create multiple classes to explore and test different course topics. If you are starting an online course right now, use the free template below to get set up in minutes or check out our full guide on how to create an online course.

Start your online course topic

Get started for FREE with CreativeMindClass's easy-to-use template.

→ Start your course topic

Choose an online course topic in minutes with CreativeMindClass